About the Brand: A mobile gaming platform offering a diverse selection of games across various genres. Offers an interactive gaming environment with personalized experiences and opportunity to win real money.
Objective: The goal was to optimize the platform’s online presence by ranking for high-volume keywords, enhancing blog content, and improving user experience by addressing technical errors.
Strategy:
– Keyword Optimization: Identified high-volume keywords relevant to the platform and optimized on-page SEO tags to align with these keywords.
– Technical Error Resolution: Conducted a comprehensive website audit to address technical issues such as slow site load speed, broken links, and improper Htag hierarchy.
– Spammy Link Removal and Acquiring Quality Backlinks: Removed spammy links and acquired high-quality backlinks from reputable blogs through guest posting activities.
Results:
– Successful ranking of 10 high-volume keywords within the first month, leading to increased visibility and organic traffic.
– Resolution of technical errors improved site performance and user experience, reducing bounce rates and enhancing satisfaction.
– Improvement in backlink profile positively impacted search engine authority and organic rankings. – Achieved a month-on-month organic traffic increase of 15%, with 7 out of 12 targeted keywords ranking on the first page of search engine results within the first 5 months.